ROKT

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Category: News

AirportParkingReservations.com, ParkSleepFly.com Join ROKT’s Partner Family

ROKT is pleased to welcome AirportParkingReservations.com and ParkSleepFly.com to our partner network. These partnerships strengthen our market by providing advertisers with a larger, yet niche target audience. AirportParkingReservations.com and ParkSleepFly.com serve travelers who want to save money on airport parking as well as airport hotel + parking packages. Specifically, AirportParkingReservations.com helps travelers find and reserve affordable airport parking at more than 85 airports across the U.S. and Canada. ParkSleepFly.com offers customers airport hotel and parking packages for less than what they might pay for parking costs at the airport alone. On both sites, ROKT launched an auto-extension widget for desktop and mobile experiences. The widget appears to users after they make a reservation and incentivizes customers to engage by prompting them to enter into a sweepstakes. We welcome AirportParkingReservations.com and ParkSleepFly.com to the ROKT...

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ROKT Announces Largest Acquisition: CalReply

Today, we are excited to announce the acquisition of CalReply, our largest acquisition yet! Over the last few years, Brad Lindenberg and his team have built CalReply into the world's leading mobile calendar marketing platform with over 4 million users in 30 languages across the globe. CalReply handles calendar marketing for many of the world's biggest brands including ESPN, FOX, MLB, NASCAR, ITV and UFC, among others.   Why did CalReply and ROKT join forces? A key driver for bringing CalReply and ROKT together was the fact that many ROKT’s partners are e-commerce providers looking to establish new high engagement communication channels. Since 70% of the transactions ROKT processes are for event-based activities, CalReply’s calendar experience will allow ROKT to deliver even greater value by extending customer engagement to the mobile calendar after a transaction. In...

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Series ‘B’ celebrations!

Last week, we announced our Series 'B' funding. We can't wait to show you how this will enable us to expand across more markets, build more innovative technology and strengthen our value proposition through acquiring strategic assets. And all of this wouldn't have been possible without the ROKT team. So a big thanks goes out to everyone in the ROKT family across all offices - thanks for all you do and here is to writing another chapter in the ROKT story. Cheers! rokt_capraise_blog_officescelebrate_2

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ROKT Closes Series ‘B’ Funding Round with $15 Million Led by Moelis

Will Use Investment to Accelerate Global Growth, Acquire Strategic Assets ROKT today announced it has completed a $15 million Series "B" investment led by Moelis Australia Asset Management, part of Moelis & Company. In addition, Time Inc. participated in this round along with existing investors including John Ho, Lachlan Murdoch, Greg Roebuck and Square Peg Capital. ROKT will use the investment to accelerate development of its market-leading transaction marketing technology, expand its management ranks, ramp up international market growth as well as acquire strategic assets that will strengthen its value proposition. “ROKT is uniquely positioned at the intersection of commerce and digital media," said John Ho, Janchor Partners' Chief Investment Officer. "Both areas are showing enormous growth, with e-commerce on track to be a $3 trillion market in the next few years and performance-driven digital...

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ROKT Signals Aggressive European Expansion; Names Simon Edelstyn EMEA Managing Director

Well-Respected Digital Ad & Telecoms Exec to Apply Experience Growing Google, Outbrain in Europe To Advance The Transaction Marketing Company ROKT, the transaction marketing company, has appointed Simon Edelstyn its Managing Director of the Europe, Middle East & Africa (EMEA) region. Edelstyn will report to ROKT's CEO Bruce Buchanan and be a member of the company's executive committee. "Simon is regarded as one of the very best to take a venture that isn't based in Europe and build its presence across the continent," Buchanan said. "He is the perfect person to accelerate our growth in Europe as Simon is superbly skilled at developing sales teams, creating mutually beneficial partnerships and managing projects of enormous complexity. I could not be more thrilled with Simon joining ROKT at this point in our development in the EMEA...

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Top Talent Continues to Gravitate to ROKT

The Transaction Marketing Company Names Anthony Hearne its Global CMO; Geoff Smith Appointed CMO-Americas ROKT, the transaction marketing company, announced two senior management appointments. Anthony "Ant" Hearne has been named its Global Chief Marketing Officer (CMO) and Geoff Smith CMO for the Americas. Both are newly created roles, signifying the company’s investment in continuing rapid global growth. Hearne will report to Bruce Buchanan, ROKT's CEO, and join the company's executive committee. Smith will be a key member of the new global marketing team, and join the company’s leadership team. "Ant has built an enviable career with a unique mix of strategy and creativity, importantly, with a focus on delivering real results," Buchanan said. "We are looking forward to how Ant will accelerate our success at ROKT. " Hearne comes to ROKT from Outbrain, the content discovery platform,...

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News Corp Australia Executive Joins ROKT to Lead Sydney Sales Efforts

Theo Zafiropoulos Named ROKT Commercial Director - Sydney Sydney (December 8, 2016) -- ROKT, the transaction marketing company, today announced the appointment of Theo Zafiropoulos as its Commercial Director, based in Sydney. In his new role Zafiropoulos will focus on advancing the company’s advertising sales efforts as well as expanding the ROKT Partner Network from his base in Sydney. He joins ROKT from News Corp Australia where he served as Deputy General Manager, Sales NSW, and was a member of the unit’s senior leadership team. “In Theo ROKT gains an individual with a passion for achieving results, improving the skills of his team as well as collaborating with marketers and media agencies to help advance their brands and create greater ROI,” said Neil Robinson, ROKT’s Chief Revenue Officer. “He has proven experience in creating and...

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REEL CINEMAS PARTNERS WITH ROKT TO BETTER KNOW ITS CUSTOMERS

Cinema Group Harnesses Transaction Marketing Solution To Further Understand Consumer Wants/Needs Across Entire Ticket Booking Process ROKT, the transaction marketing company, today announced Reel Cinemas, a chain of cinemas located throughout the United Kingdom, as the newest member of its global partner network of leading e-commerce sites and online brands. More than 60 of the world’s largest names online are members of the ROKT partnership network, including Ticketmaster, eBay, Gumtree and Dominos. Reel Cinemas had upgraded its website to improve its functionality and provide a more positive customer experience in the process. It wanted to also find a way to more thoroughly understand every step of a customer transaction as well as to further monetize elements of the process. “Quite literally, our ethos is to be at the Reel heart of our communities, to make...

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