How Rokt complements retail media networks

Retailers will unlock nearly $50 billion in revenue in 2022 through retail media, primarily by helping the brands influence customers before they checkout. But the leading retail media solutions weren’t built to maximize the post-purchase experience –– for the retailer or the customer –– leaving millions in revenue on the table.

Why? Because traditional retail media technology was only built for browsing:

This is where Rokt comes in. Our technology operates in the transaction moment, during and after the checkout, generating brands millions in incremental revenue.

To take your retail media program to the next level and generate incremental revenue after the transaction, request a demo!