THE OPPORTUNITY

A global online retailer with a membership model wanted to grow net new online shoppers. The company leveraged Rokt’s technology to drive new email subscribers and first time shoppers.

ROKT SOLUTIONS

Using a custom audience list of the existing 150M customers, Rokt was able to target new customers with exclusive offers for their first purchase. Rokt’s premium scale delivered 87.5M new online shoppers in just 3 months- 40% of the retailer’s net acquisitions for the quarter.