THE OPPORTUNITY

A leading online retailer of licensed sportswear and merchandise sought to acquire new customers for its CRM program and drive conversions and transactions.

ROKT SOLUTIONS

Rokt devised a campaign to drive website referrals and email subscriptions for the online retailer. To help improve performance, Rokt created a multi-step email program to nurture consumers down the funnel. As a result of working with Rokt, the online retailer received more conversions and transactions and grew its ROI 3X over a three-month period.

The Results

400%

ROI Over 3 Months

4.6%

Conversion Rate

$20

CPA Over 3 Months

To help improve performance, Rokt created a multi-step email program to nurture consumers down the funnel."