Event Tickets & Travel: a match made in marketing heaven

Event Tickets & Travel: a match made in marketing heaven

By: Norah Malkin, Account Manager – Travel (New York) There is no better opportunity for brands to connect with consumers than in the Transaction Moment™ – when they’re at the peak of engagement and ready to spend. And few opportunities are better than those...
Conquering email open rates

Conquering email open rates

By: Zachary Nelson-Shine, Account Manager (Sydney) Our introduction to email nurture programs highlighted some best practices for engaging with new subscribers and introducing them to your brand. In part two, pick up some more tips from Rokt about how to drive your...
Post-GDPR: Acquire the right customers with consent

Post-GDPR: Acquire the right customers with consent

By: Blake Watkinson, Junior Business Development Manager (London) Now that most have weathered the GDPR storm, many are looking at their mailing lists much like they would a shipwreck – some as colossal as the Titanic. The true value of an email list isn’t how you use...
Using email to nurture your consumer relationships

Using email to nurture your consumer relationships

By Zach Nelson-Shine At Rokt, we want you to achieve the best results from your marketing campaigns. To gain the edge over the competition and achieve the full value of the connections our platform empowers, we encourage you to develop an effective email nurture...