News | 2 MIN READ | June 12 2017, 00:05:06
Rokt finalizes US$26 million series ‘B’ funding round
“This US$26 million funding round is one of the biggest this year for an Australian company,” said Tushar Roy, a Square Peg Partner. “It represents more than investor confidence in the company. It serves as a reaffirmation of our belief that Rokt will persist to gather speed along its path to becoming a company that profoundly changes the way brands acquire and convert customers worldwide.”
Rokt’s “B” round consisted of US$15 million,announced in February 2017, and a further US$11 million investment made by existing investors. The investment process was structured this way to facilitate Rokt’s acquisition of strategic assets to broaden its offering as well as accelerate the company’s global growth. Reflective of that was Rokt’s acquisition of CalReply, completed shortly as part of the February 2017 Installment of the “B” round.
THIS US$26 MILLION FUNDING ROUND IS ONE OF THE BIGGEST THIS YEAR FOR AN AUSTRALIAN COMPANY.”
-TUSHAR ROY, SQUAREPEG
Along with acquiring CalReply, the largest and fastest growing provider of calendar marketing solutions, Rokt has added depth to its management ranks, notably managing directors to spearhead expansion in the EMEA and APAC regions, increased headcount in all parts of the company, and advanced its technology platform to deliver more and better results for advertisers and e-commerce partners in the company’s global network.